More and more people are recognizing the opportunities and advantages of digitization. With it, processes in a wide variety of areas of application are simplified, accelerated and optimized – for example, in the electronic submission of an income tax statement in a private context or the software-based handling of order processes in companies.

Digitization – a description of the term

But what does the term digitization actually mean? Digitization originally described the transformation of analog values to digital formats. The resulting data could then be processed electronically. This resolved media disruptions. All other forms derived from digitization are based on this simple fundamental principle.

Digitization is one of the megatrends, along with globalization, climate change, new mobility and demographic change. These bring profound changes and disruptive upheavals which will occupy and shape not only our modern world, but also many generations after us. They form the framework for many other developments which they will influence. In the context of digitization, some examples of important topics are blockchain, Big Data, Cloud, artificial intelligence and the Internet of Things.

Our vision is a world in which people see digitization as an opportunity. EASY accelerates, simplifies and optimizes work processes with digital solutions. EASY makes people more successful and relieves the strain on them.

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Information and lifelong learning in the topics of digitization

Certainly, a majority of society has already heard of these trends. But I would not be terribly incorrect if I said that only a fraction of the people asked for an explanation of one of the terms, an estimation of a trend or an explanation of how the technology functions had a specific conception or could even provide definitions of the terms.

Digitization and its forms challenge every one of us. Especially in a professional context, we must accept dealing with constant change and lifelong learning in order to be able to keep pace with the transformation. This is also shown by an international study by the Manpower Group.

Skepticism, fears and resistance toward digitization and its associated transformation processes – which until now have affected only a part of society – are based, among other things, on uncertainty about how they function and their advantages.

In this area, people often lack information and content which is easy to understand and accessible to the public.

As a company which supports market players in their transformation process from traditional, closed work processes to a digital, agile work environment through providing innovative platforms and digital software products, we at EASY SOFTWARE understand the problems that have been described. We would like to deal with them more strongly in the future.

Vision, mission and clear goals

In our internal revision of our mission statement in recent months, we have formulated this aspiration in a vision and a mission.

“Our vision is a world in which people see digitization as an opportunity. EASY accelerates, simplifies and optimizes work processes with digital solutions. EASY makes people more successful and relieves the strain on them.“

“In the heart of the Ruhr valley, we produce intuitive, tailored software products, which integrate seamlessly into existing business processes and automate, mobilize and optimize workflows around the world. We digitize as people for people and enable our customers from every industry to make long-lasting, well-founded decisions. We make knowledge in companies usable independently of time and place and render digitization simply accessible for everyone.”

“Digital, but EASY”

Through a variety of channels and in interaction with various stakeholders, we in the EASY Software Group would like to breathe life into this mission statement. Therefore, in future I will regularly deal with trend and technology topics from the field of digitization in social media and our EASY Newsroom.

I look forward to introducing you to the subject of digitization and its technological forms in a way that is easy to grasp and which everyone can follow, relieving fears and letting you participate in the enthusiasm for these megatrends which motivate all of us at EASY Software.

Digitization should no longer evoke fear or resentment – digitization can be child’s play and thus EASY. That is what I strive for together with my colleagues at EASY Software.

Digitization enriches all of our lives

I am convinced that innovations change the working world for the better. Digitization is causing a surge in technology around the world, promotes economic growth and will lead to new fields of employment.

With that in mind, I look forward to comments, suggestions and discussions on the subjects of upcoming blog entries. Let’s make this world “digital, but EASY”.

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About the author
Dieter Weißhaar
is Chairman of the Executive Board of EASY Software AG and has been an executive in the technology industry for many years. As a child of the Ruhrgebiet, he enjoys rowing to balance the agile and innovative tasks of a company in the digital growth market.
Dieter Weißhaar
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